There are many benefits of Facebook to elderly people. Here are the top 6 benefits:

1. Stay in Touch with Kids

You might have kids working in another part of the world. By using Facebook you can see thier routine activities that they share and also communicate with them through Facebook.

2. Learn Something New

You are able to search through millions of Facebook pages dedicated to a vast number of topics such as science, medicine, technology, computers, space, health and much much more.

3. Get Involved in Discussion of Interest

You can get involved in discussion that happen daily on different topics. It might be a discussion on someone's personal timeline, a business page, or a group where they can participate, give their input and listen to other's opinions.

3. Kill the Time

Facebook is a great tool to kill your time, and that too in a productive manner. By browsing information such as business information, latest news, entertainment i.e jokes, or other comedy, and more, you can easily pass your time on something good.

4. Entertainment

There are tons of games of all types available on Facebook that a senior citizen may like to play for fun. In addition to that, there are videos and songs that can also be enjoyed at any time.

5. Grow a Business

You can use Facebook Ads to market your product or services. This can be done right from your home. And since Facebook marketing has been proven to be very effective, this will surely give you results.

6. Share with Others

Posts on Facebook have tendency to spread around the world like a virus. So, Facebook gives you opportunity to share anything that you want others to get benefit from. You may share your past experience, share tips, pictures or videos, helping, teaching, acquainting others with something you share.


Hence, Facebook is like a "one-stop-shop" for seniors where they can do lots of different kinds of things for their enjoyment, to pass their time, to interact with others, and for many other good reasons as mentioned above.

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Facebook is the most downloaded app on the Apple App Store. On Google Play, it is also one of the most, if not the most, downloaded app with over a billion downloads. Everyone who owns a smartphone, has to have the Facebook app on it.

Importance of Facebook's User Base

Facebook's business model is based entirely on its user base. As it is a free service, all of its revenue is ad-based. And ad-based will only increase if the number of users of the service increase.

Facebook already has an immense user base but it wants to keep on growing. With almost everyone in the developed world using Facebook (or shunning it), all the opportunity for growth lies in the developing world. Its campaign about bringing internet access to everyone in the world is an indication that Facebook's ultimate goal is to have literally everyone in the world using Facebook. 

Why Facebook Lite?

But as everybody who owns a smartphone, or any computing device for that matter, knows how they have a habit of freezing and getting stuck while doing even simple tasks. Unless you always have the latest smartphone on the market, you must have come across this situation.

As it turns out, Facebook has decided that a significant portion of its user base, at this moment in time, uses low end smartphones which struggle to run the Facebook app smoothly. To solve this, they have developed a new app called Facebook Lite for people running lower end smartphones.

Facebook Lite is all about making Facebook more easily accessible and easier to use than ever before for low end users. If an app freezes or responds very slowly, users will definitely get annoyed and irritated and with time, the time spend using the app will increase. So Facebook has acted, and has developed an app to solve this issue.

With Facebook aggressively targeting the populations of developing countries, it seems that the rise of Facebook will only continue in the coming years.

What is Facebook Depression?

You might have come across online, newspapers on in magazines about Facebook depression. Here is the answer to the famous question 'what is Facebook depression?'

Causes of Facebook Depression

It is experience of depression as a result of prolonged usage of Facebook, when one might find out his/her contacts superior than him or her in some way.

By frequently using Facebook, one might find out some of his/her contacts enjoying their lives better than him/her. One may also find out that others are better than him in career, have better affiliation, or perhaps they are richer than you. They might be updating statuses about dining out regularly or even one might get depressed by noticing others getting more likes on their statuses or photos than you get. Or any other such thing might cause one feel jealous and inferior than others.

Consequences of Facebook Depression

Researchers from American Academy of Pediatrics have found that Facebook depression leads to bad moods, anxiety, depressive feelings, jealous feelings, sleep disorders and other similar problems.

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Facebook and other social media services foray deep into our lives has allowed brands and companies looking for customers to get to us in a completely new way. Whether it be through a Facebook page, Twitter account or an Instagram one, brands have found ways to interact with audiences like never before.

Marketing Pages

The primary purpose for a company or a brand to create a Facebook page is marketing. Facebook has proved to be a brilliant marketing took and companies are spending more and more to increase the effectiveness of their Facebook marketing campaigns. However, when companies create a Facebook page, they are also creating a new way for customers to contact them. 

Gone are the days when a toll free number or an email address were the only ways to contact a company and get customer service. Now much more convenient ways exist, Facebook being one of them.

A Facebook page meant for marketing will also receive a lot of feedback through likes, comments and shares. The same people giving that feedback will also be looking for details or have complaints that they want the company to hear.

Replying to Queries

To maintain a good Facebook following, the company has to provide good customer service through their Facebook page. They have to reply to messages in their inboxes very quickly and nicely. Even more important is to answer queries in the comments section on their posts. Such comments are public and when the people see that the company is listening and replying to queries, it automatically creates a positive perception that the company cares about its customers.

In this world of intense competition, it is of utmost importance that you maintain a positive reputation for the company. When a customer has choices, he will choose the company he happens to like the most. And Facebook is now at the forefront of creating that positive image.