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Before launching your new business you must study the market, advantages and disadvantages of taking up entrepreneurship in detail. First we will talk about the advantages that an entrepreneur enjoys.

Pros of Entrepreneurship:

  • An entrepreneur is his own boss. They are in full control of their lives and have the opportunity to call the shots and create their own destiny.

  • Entrepreneurs do what they like and they like what they do. Most of them enter this line of work because they enjoy it and for them work isn't work anymore it is their hobby.

  • They have an opportunity to facilitate people by introducing something in a cheaper or newer way, in this way they can make a difference as they seek innovative solutions to society's most exasperating problems.

  • Entrepreneurs reap impressive financial profits once the business takes root and it is a very important motivating factor for entrepreneurs to expand their business.

  • For entrepreneurs there is very little difference between work and fun they have an opportunity to express themselves through their business and prove their potential. They are as much creative and successful as they allow themselves to be.

Cons of Entrepreneurship:

Let's have a look now on the potential drawbacks that one might has to deal with.

  • Long working hours and constant hard work deprives entrepreneurs of opportunities to spend quality time with their family. Their business demands 24 hours attention and their duties as husbands, fathers, wives or mothers are put on hold until the business gets established.

  • Launching a new business can be highly stressful, knowing that you are the only one responsible for all the decisions and their outcome and also that one wrong move could cause total financial ruin becomes the reason behind high level of anxiety.

  • And then there is uncertainty of income. Unfortunately, one has to leave the comfort of a steady pay check and risk entire savings and still there is no guarantee that one will make enough money to support one's family.

  • Sometimes even entrepreneur find themselves on the horns of dilemma and as they control everything themselves they have no one to turn to while making a crucial decision.

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Tags: Pros and Cons of Entrepreneurship

For years, humans believed that the brain was static, locked and unchanging. But now our understanding has changed drastically to the point where we now see the brain is dynamic and constantly changing. And what if I told you that thinking could not affect our body but also our lives. There is incredible power in thoughts and we will learn about it in the lines below.

Imaging and Doing

From the perspective of neuroscience, imagining an action and actually doing it requires the same motor and sensory functions of the brain. For example, if you imagine an alphabet, let's say 'B' the primary visual cortex lights up in the same way as it would when you actually see the letter B. The time it takes for you to image yourself writing down your signature is almost equal to the time it actually takes when you write down the signature with your dominant hand.

It proves that the action and imagination are integrated and follow the same neural pathways. Practicing one facilitates and improves the other.

Psychological Experiments

A psychological study took two groups and had them practice piano for two hours except one group was allowed to practice on the real piano but used mental practice. They were not allowed to touch the piano but would sit in front of it and imagine practicing. The result is that the same physical changes took place in the motor cortex of both groups. When the mental group was given a chance to practice physically, they were able to grasp and learn faster and catch up to their skill level quickly.

An experiment to strengthen muscles was conducted. Both groups did the same muscle exercises for 4 weeks, though one group only did it mentally. Those who actually did the exercise increased the strength by 30% while the other group's strength increased by 22%. This is because that although the mental exercise group didn't do any physical practice but they still used the neurons for movement instructions.

Our thoughts do not have some mystical and magical power but mental practice is an effective way to prepare for a physical skill. Each thought changes the structure and function of brain at a microscopic level. Only day dreaming would lead you anywhere but a little mental practice wont hurt!

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Love has captured our imagination and curiosity for thousands of years. Whether it is poet, scientist or philosopher, the idea of love is fascinating and yet enigmatic.

Love is not novel. Almost all of us feel the rush of falling in love for the first time at some point in life. Many of us also cling to this love for long years. People feel deep affection and love for friends and family.

But let's see what science of love is from a biological perspective.

What cocaine actually does is that it lowers the threshold of pleasure centers in the brain hence it is easy to feel good. That is why when a person is in love, he feels good all the time and it is very easy to make him happy. Because of this you not only feel love for that one person but also build a romanticized view of the world around you.Love has definite bonds with the evolution and survival of humankind. Fiction associated love with the heart but reality supports that love actually happens in the brain. Science has proven that the brain of a person deep in love is similar to that of a cocaine addict.

A person in the dawn of love has low levels of a chemical called serotonin. This is the same deficiency as the one faced by a person with Obsessive Compulsive Disorder. That is why we hardly focus on anything while being in love and say that I think about her all the time. Now we know what causes obsession and infatuation during early love.

The brain releases certain chemicals that not only make us crave the company of our loved ones but also makes the heart more sexually aroused. Love is not just an emotional drive; it is a drive from the motor of the mind. This provides the body with focus and energy.

These areas associated with romantic love can stay active for decades. And that is why many people tend to fall deeper and deeper in love as the time passes.

Along with the many physiological and psychological components that add up to give rise to love, science is still not sure about exactly why or how love works. Yet, somehow
we all seem to know it when we feel it!

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Love Sickness and Its Impacts on You

The west (North America and Europe) is the richest region in the world. You get what you strive for; and as they have striven for prosperity and development, they have got it. But this obsession with wealth has had effects on their psyche. The sole mission of most of the people there is to get prosperous and thus they focus all of their energy and their resources to this end.

Money and Happiness

Is it good to be materialistic? No it is not. There are many things that complete life and being financially stable is just one of those many things. You need to have happy relationships, a happening social life, an engaging job and interesting hobbies. All these factors contribute to make a person happy. Studies have repeatedly shown that just being wealthy is not enough to keep you happy. Okay there is a certain level of wealth that you need to attain to be secure and fulfill your basic needs, but after that level, having more money never translates into being happier. After that level, other things become more important to individuals.

Then why do people think that money is happiness. It is due to a fundamental belief that you can buy anything with money. With money, yes you can buy luxuries and afford vacations but they cannot make you happy as long as you don't have a healthy and enjoyable lifestyle.

Money and Status

Another factor that makes people in the west materialistic is that social standings in the west are solely based upon how wealthy the person is. This leads to a frantic mania to get rich as quickly as you can. With money, it is assumed, you can have a social status, luxuries and an impressive personality. This is all an illusion. Money brings with it its own problems too. Studies have shown that often millionaires are more depressed that people who earn average wages. This might be due to added pressures of handling businesses for rich businessmen or handling the media for famous stars. This means that the millions in the banks do not contribute to make you happier. What is the point of such wealth?







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