In this article I explained how you can build your own website. I also mentioned that for the domain and hosting, I personally use and also recommend Web Hosting Pad and JustHost being  reliable and cost effective webhosting services.

If you rather want to do your own research when choosing a web host from the so many web hosting providers available today, I am presenting below the most important things that you must look for in the web host, before you purchase a service from them.


Support

Whether you an experienced web developer or you have no IT skills, you still need to get a support service that is 1) efficient, 2) skilled and 3) quick in responding to incidents or user support requests.

Incidents do happen, less or more, no matter what type of web host you are using. Sometimes, they are upgrading their infrastructure and turn off their machines or maybe due a strong hacker's intrusion the strong becomes slow, thing kind of things must be expected - not frequently, but from a reliable web host even, you can expect two or three service issues in a year. So, having good support persons sitting at the other side helps a lot in keeping your service up and running in all circumstances.

Often, you need their help. Maybe you couldn't configure your email address, or you need to change your PHP setting or may be you just want to increase the upload limit size, and in all other such needs, you need a good web host support.  So, getting a good support service is very important!


Features

If you are going to publish a simple static website, you don't need many features. But, if you are going to be publishing a dynamic website, or a large or complex website, you may then need some good set of features available to you by the web host.

Some important features to have available include script installer (to automatically install a CMS), mail filtering (to filter out bulk junk email), mail forwarder, database backup and restore service, DNS settings and more.

The basic features are provided by all web hosts, so for a small website need, you can go for any web host, but for large or complex website, you need to look for additional features.

Service Performance



How the performance of a web host is measured? It is mainly measured against the up time of the server. Up time is how much time in a week or month or year the server stayed online. It is usually stated in percentage. If you go to any web host's website, they would have written there 99% up time or more. So, the best place where you can look at this information is review websites where existing users have shared their experience with the web host service that they have used.

But let me assure you, doesn't matter which web host you go for, as long as they are average or above average (usually their pricing can tell how good they are), their up-time will be satisfactory, it will be 98% or more monthly up-time. The one I recommended above - Web Hosting Pad, this is the one I use, they give 99% and more up time.

There could be other not-very-important factors in terms of measuring performance, hence and you don't need to worry much about that. Yes, you may want to consider some of them if you are going to host a very large website that will also be running a large database, then you would also look for the server speed and database performance as well. Again, you can read user's review on different websites or read what they say about it on their website.

Security

How much security the web host offers you to your web site files, to your database is very important. Today, having tight security is very important to protect at regular malware attacks. Most web hosts offer great security and some even offer additional security services with a small extra charge, which you can opt for if you think you need extra layer of security.

The different web hosts I have used in the past; I have had only one security incident that effected my one website. But this can be expected in a service use of 10 years! To know how much security, the web host is offering, see their website and read what they say about their security.


Pricing

Nowadays, web hosting prices that many web hosting companies are offering are very similar to each other. So, it is not really important to choose a web host that is maybe $.50 - $1.00 a month cheaper or costlier. Yes, there are some web hosts that have much higher prices than the most of the other ones, it is because their services are suitable mainly for extra-large websites such as Amazon.com, eBay.com. So, obviously, you don't need to buy such a service, unless you're going to publish such a big website, are you? If you are, then I recommend one of the top hosting providers that offer top-notch cloud hosting, it is Cloudways.

The web host that I recommended above - Web Hosting Pad - their packages are also good. If you purchase hosting for 3 or more years, the price will go down much. With 5 year of purchase, the hosting price comes down to just $1.99 a month.

Other Factors to Consider

There are other things that you may want to look for in a good web host include location of the server, area of web host's  specialization. These don't matter much. The server could be anywhere in the world and it will work the same way. Some people just prefer the server be in the same country where they are but as I said it doesn’t matter. With regard to area of specialization, almost every average and above average host specialize in many things - enough to cater for all types of web hosting needs. So these kinds of things do not matter.

Conclusion

These are the metrics you should look for when choosing a web hosting service. When you are confused, just go for what someone is already using and hear their opinion. I recommend Web Hosting Pad and JustHost as the best hosting service and the reliable web hosting, and you can see their websites here and here.

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